Esmeralda Portillo
Category Archive: ~ Blog (Min.)
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Did the Integration of Google Plus Make YouTube Comments Worse?
On November 6th, 2013 YouTube announced that it had begun implementing their new comment system: all users were now required to integrate their YouTube accounts with Google+. Their reasoning for this drastic change was to diminish spam and help personalize the YouTube experience by showcasing comments from those you care about (friends in your circle)….
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New Year, New Inbox: Tips for Better Email Management
Email is a fundamental aspect of our jobs in today’s technologically driven age. So much so that we spend 28% of our workweek focused on reading and answering emails, which doesn’t sound like much until you realize that equals roughly 11 hours of a 40-hour workweek—and that doesn’t account for jobs that focus solely on…
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Dog Bowls, One Example of Effective Local Marketing
It’s no secret that dog is man’s best friend, but nowhere is that more evident than on the streets of West Hollywood in Los Angeles. You’re guaranteed to see one dog every five minutes, accompanied by their loving owner. Thanks to their abundance, every few stores has a water bowl outside their entrance to quench…
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How to tackle your pile of shame
The dreaded pile of shame: a culmination of all the games you set aside when life got too busy. We all have one, and it’s a haunting reminder that greatness awaits if only we had more time to sit down and relax, controller in hand. But fret not, for there is a light at the…
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The Horror of Improper Internal Linking
The internet is a wondrous place! It’s full of facts and funny memes that quickly become a rabbit hole of information you never thought you’d care to know: Ladybugs are carnivorous poisonous bugs; you didn’t need to know that but now it’s in your memory bank! Because of this endless stream of data I often find myself…
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Twitter: You’re Doing It Wrong
Twitter is a fantastic tool to connect with audiences and build relationships, and despite the business itself having some missteps, it will continue to bring people together to discuss the latest season finale or political blunder. Celebrities, who have some of the most passionate audiences, thus have much to gain from joining this growing social…
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“How are you?” A powerful question that loses its meaning every day
Here’s a quick experiment: for an entire day, count the amount of times the phrase “how are you?” comes up, either by uttering it yourself or others asking you. Of those times, how often did you actually engage in conversation? Better yet, how often did you give a meaningful response, or cared about what the…
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TV + Social Media: You’re Doing It Wrong
How often do you take a moment to stop and think how fascinating society is and how it’s evolved? There are some behaviors once the norm that are no longer so publicly accepted (e.g., smoking in bars)—in that same token, there are habits people have now that would be superfluous just a few years ago. One of the new…
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