Esmeralda Portillo

Esmeralda Portillo is an online personality and former games media editor.

She made her debut as a member of the Sarcastic Gamer team as their executive editor and community manager. She was also a host and producer of the Sarcastic Gamer PINK! Show, one of the game industry’s first female podcast series.

She went on to work for the company Machinima as a talent manager and Inside Gaming’s managing editor. Most notably after, she joined the IGN staff as their executive editor of custom content.

In the midst of all that, Esmeralda has also freelanced for Newegg’s GameCrate,The Escapist, GamesRadar, Complex, GameZone, Polaris, and Unofficial Disney Days. She’s assisted in coordinating events for the children’s charity organization known as Extra Life. Additionally, she’s helped influencers spruce up their branding presence, because somebody has to.

Writing Portfolio






IGN Logo


Machinima Logo

Sarcastic Gamer Pink

Sarcastic Gamer Pink Logo

Sarcastic Gamer/Big Red Barrel

Big Red Barrel Logo

GamerTagRadio Logo

GamerTag Radio

The Show Radio

TheMarriedGamers Logo

The Married Gamers

Hip Hop Gamer Show: Backlash

Trophy Whores

Post Game Report

CGR Podcast

Front Towards Gamer



  • 13th, July
    Pokemon Go: The Impact Around the World

    It’s only been a few days since Pokémon Go launched in the U.S.​, Australia, and New Zealand, but there’s no denying its impact and popularity. Droves of people are ​making their way to local parks and churches to stare intensely at their phones while they catch fictional monsters from nearby PokeStops tagged with lures and battling for ownership of the…

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  • 07th, March
    Weird Social Situations, Thanks to Twitter

    Friendster, MySpace, Facebook, Twitter; it’s so weird that the impulse to share every thought that pops into our head is a concept we’ve only had for 12 years or so. MySpace and Facebook gave us the opportunity to share our cat photos with close friends, but Twitter came along and changed the game when it provided the option for anyone…

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  • 04th, October
    The Hardest Thing About Being a Freelance Writer

    Driving ferraris and attending lavish parties is what freelancers are made for, but that’s not the life freelancers actually live. With the luxuries of working from home and setting your own schedule come the immense hurdles of sporadic work availability and the too frequent non-payments. Though recently I’ve come across something I as a freelance writer, which…

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  • The Walking Dead Seaon 2 Quotes
    04th, March
    I’ve Been Quoted for a Game!

    Below you’ll see a few outlets like IGN, GameInformer, and Machinima… that last one is me! I’m so happy that my first endorsement quote is for a video game like Telltale’s The Walking Dead! It feels a bit surreal. I’m also relieved it was used in the right context, given some of the horror stories I’ve…

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  • YouTube Comments Bad Time
    03rd, March
    Social Experiment: YouTube Comments

    There’s a reason Twitter feeds like @AvoidComments exist. Comments can range from encouraging or crushing, and no where is that most true than on YouTube. YouTube comments bring in all walks of life, and those walks can be pretty nasty. But thanks to an unplanned social experiment, I learned there’s hope! I found out that if…

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  • YouTube Best Practices
    20th, February
    How to Beat Other Businesses on YouTube

    YouTube is a wonderful platform that offers anyone the opportunity to upload their videos online and attract some of the most dedicated audiences out there. It’s a field of endless opportunities, but one that unfortunately many businesses (big and small) fail to understand. Simply following the basics guarantees you’ll be ahead of 80% of the…

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  • Headline Attention
    17th, February
    Stop Writing “Opinion” in your Opinion Headlines

    Lately I’ve been paying closer attention to the headlines I click on in my RSS feeds. Evaluating what drives a user to click on a particular subject based on the format and keywords is fascinating. I’ve really come to appreciate the simplicity of game industry headlines compared to those of general news outlets—mainstream media aims…

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  • 27th, January
    “You’re Too Skinny!” The Other Side of the Body Image Struggle

    Living in Los Angeles has been an interesting experience. Stationary traffic and smog aside, it’s hard not to miss the heavy focus the LA culture has on health: protein shakes, gluten-free menus, sushi, yoga, juice cleanses, etc. It’s a city with “body image” as its core, and it’s one that can be quite overwhelming for…

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